A Survival Guide for the Corporate Creative

For some people, there was a clear “aha” moment when they realized pursuing their creativity and keeping the cushion of a corporate job didn’t have to be mutually exclusive. For others, more than likely, it just… kind of happened.

Our own team is a mix of corporate baddies and full-time freelancers, so we’ve lived the full spectrum of using our creative skills to keep the lights on and the passion alive. Whatever side of the spectrum you fall on, being a corporate creative comes with highs and the (hopefully) occasional “I can’t believe I chose this” moment. But when you figure out how to make it work for you, it can be ridiculously rewarding.

And because asking questions is our chosen sport, we tapped a few seasoned corporate creatives to spill the career advice they actually live by.

So, whether you’re an art director, producer, brand manager, or in a hybrid title that didn’t even exist until you invented your own lane, some of these might be worth tapping into.

• The more cross-collaboration, the better.

  "Just because I work in strategy doesn’t mean I can’t shadow creative calls. Some of the best ideas come from the most unexpected team members, and sometimes people are too close to the work to add the special sauce we’re looking for."

• Don’t let your love for the work stop you from advocating for yourself.

  It can be so easy to say “yes” to everything when you love what you do - but your compensation should match the work you put in! Advocate for your talent (and your bank account)

  
  

• Never be afraid to take on new challenges.

  "Collect as many skills as you can; you never know when they’ll manifest in the creative work. Step outside your comfort zone whenever you get the chance."

• Don’t attach your entire creative identity to your day job.

  "Keep finding inspiration and passion projects outside your 9-to-5. Finding the time is definitely a luxury, but it’s worth it, and it broadens what you bring to the table at work."

• Networking is a continuous practice.

  "It’s not just for when you need a job. We love job security, but don’t let the comfort of your role stop you from building relationships in and out of your workplace. It keeps you sharp and in the know."

• It’s okay to express burnout.

  "Not many people get to say their creative work pays the bills, but the flip side is you’re constantly mining your creativity for some sort of payoff, and that well needs refilling. You’re not lazy, your mind just needs a break. Ask for one."